Product Marketing Manager

Job Details

Our client is a global software provider, they develop Storage, Document & Business Process Automation solutions that reduce costs, streamline and improve key business processes, protect critical content over its entire lifecycle and enable organisations to meet compliance obligations. With over 900 customers across multiple industry sectors including logistics, financial services, healthcare, legal, and government, they are looking for a Product Marketing Manager to head up a team off 5 with the following responsibilities:
" Develop and implement product marketing plans to deliver our clients market growth objectives.
" Design and execute innovative, coherent marketing strategies to target the appropriate audience for each of our clients product.
" Work closely with the sales team to develop complementary marketing and brand programmes in support of sales targets in both direct and channel markets.
" Ensure all products are fully supported by professional communication materials suitable for direct and channel sales activities.
" Manage complementary external relationships with 3rd party suppliers, advisors and partners.
" Monitor relative positioning of the product portfolio, maintaining insight on competitor products and regulatory developments.

Requirements:
" A third level degree or similar qualification in Marketing or Business.
" Significant experience in product marketing (B2B and online), ideally for a software related product.
" Proven record in shaping marketing programmes, testing methods, and measuring impact.
" A solid understanding of business process analysis.
" Good knowledge of IT.
" A strong work ethic with good organisational and analytical skills.
" Creative, motivated, enthusiastic individual with the ability to multitask and work on own initiative.
" Ability to write effective marketing materials in fluent English within tight deadlines.
" Proficiency in all standard MS Office applications.

If this is of interest please e-mail sharonm@headhunt.ie or call Sharon on 01 4188128 to discuss further.

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